Wyckoff Heating & Cooling has been serving the Des Moines area for more than 65 years. During the past several years, I have designed a variety of projects for them. One of the most interesting was to create a skyline graphic. The assignment? Create an image that can be used across all media to illustrate Wyckoff's presence in the Des Moines HVAC industry, both residential and commercial. It needed to be animated for tv first, then flexible enough to stretch and fit a variety of document shapes. The client loved the solution, and ultimately this was used across all digital platforms, in print ads, as a screen saver, and even painted on their office wall. This photoshop collage uses several individual elements to create a unified Wyckoff "environment".
Maintaining brand standards, I design a wide variety of their customer touchpoints — online ads, web graphics, social media, mailers, and collateral.
